Course Content

Module 1

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Topic 1: Introduction to Canadian Business

LO1: Demonstrate the significance of fundamental Business principles in creating Wealth

LO2: Recognize the roles and significance of stakeholders in both non-profit organizations and commercial enterprises

LO3: Enumerate the five factors of production that contribute to Wealth creation

LO4: Solve the Quiz for Introduction to Canadian Business

Case Study: Introduction to Canadian Business

Topic 2: Competing in the Global Market

LO1: Analyze the implications of importing, exporting, and fundamental terms in Global Business

LO2: Evaluate the factors influencing trade dynamics and the evolving landscape of the Global Market

LO3: Solve the Quiz for Competing in the global market

Case Study: Competing in the Global Market

Topic 3: Ethics and Social Responsibility

LO1: Analyze the relationship between Legal compliance and Ethical behavior

LO2: Evaluate ethical dilemmas by employing a systematic approach aimed at guiding decision-making processes

LO3: Solve the Quiz for Ethics and Social Responsibility

Case Study: Ethics and Social Responsibility

Topic 4: Forms of Business Ownership

LO1: Discuss various business structures and understand the implications of business ownership and management

LO2: Analyze the roles and impacts of different Business models in various Economic contexts

LO3: Solve the Quiz for Forms of Business Ownership

Case Study: Forms of Business Ownership

Topic 5: Entrepreneurship and Starting a Small Business

LO1: Discuss about the Entrepreneurial Mindset and Elaborate about the Small Business Landscape

LO2: Summarise the Journey of a Small Business Owner

LO3: Solve the Quiz for Entrepreneurship and Starting a Small Business

Case Study: Entrepreneurship and Starting a Small Business

Topic 6: Management and Leadership

LO1: Understanding and Applying the Management Process

LO2: Describe about Leading Effectively in a Changing Management Landscape

LO3: Solve the Quiz for Management and Leadership

Case Study: Management and Leadership

Topic 7: Adapting Organizations to Today’s Markets

LO1: Analyze the fundamental concepts of designing and structuring Efficient Organizations

LO2: Elaborate on Cooperation and Adaptation in the Business World

LO3: Solve the Quiz for Adapting Organizations to Today’s Markets

Case Study: Adapting Organizations to Today’s Markets

Topic 8: Motivating Employees

LO1: Discuss the commonalities in knowledge, skills, or applications they describe in Motivating Employees

LO2: Identify overarching themes or goals that encompass multiple outcomes in Motivating Employees

LO3: Solve the Quiz for Motivating Employees

Case Study: Motivating Employees

Topic 9: Marketing: Building Customer and Stakeholder Relationships

LO1: Understand the Core Concepts of Marketing

LO2: Apply Marketing Principles to Analyze Markets and Develop Strategies

LO3: Solve the Quiz for Marketing: Building Customer and Stakeholder Relationships

Case Study: Marketing: Building Customer and Stakeholder Relationships

Topic 10: Managing the Marketing Mix: Product, Price, Place, and Promotion

LO1: Develop and Manage a Product and Marketing Mix

LO2: Discuss in detail the Distribution Landscape of Marketing

LO3: Solve the Quiz for Managing the Marketing Mix: Product, Price, Place, and Promotion

Case Study: Managing the Marketing Mix: Product, Price, Place, and Promotion

Topic 11: Financial management

LO1: Manage Financial Resources and Secure Funding

LO2: Analyze Financial Needs and Make Strategic Decisions

LO3: Solve the Quiz for Financial Management

Case Study: Financial Management

Final Exam: Introduction to Business Management

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BA_MGNT100: Introduction to Business Management (Supreme)

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