BA_MGNT100: Introduction to Business Management (Supreme)
About Course
This course provides a broad introduction to business in Canada and the economic and environmental forces influencing the nature of organizations.
- It provides a background to the development of business activity and identifies trends in Canada and globally.
- Students will examine the social, economic, technological and political/legal elements of the environment.
- They will also examine the purposes and activities of organizations of various types, sizes and structures.
- Emphasis will be placed on identifying the internal functions of business and the themes of technology, information, e-business, and globalization.
- Students will apply these theories and concepts to analyze Canadian business trends and assess future career opportunities.
Upon successful completion of this course, the student will have demonstrated the ability to:
- Identify and describe segments of Canadian industry to determine career possibilities and opportunities.
- Identify and relate important ethical issues faced in making business decisions in the current economy.
- Relate historical and economic factors in the development of business to the current objectives, functions and organization of business activity in Canada.
- Demonstrate how the business environment impacts on daily lives by summarizing and synthesizing relevant information in written reports assigned.
- Demonstrate how the roles of management, marketing, accounting and finance, operations, human resource management and information services in an organization support the overall objectives of the organization.
- Apply contemporary theories about business practices to scenarios involving administration, marketing, operations and financial functions.
Course Content
Module 1
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03:07
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05:27
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LO2: Recognize the roles and significance of stakeholders in both non-profit organizations and commercial enterprises
06:37 -
LO3: Enumerate the five factors of production that contribute to Wealth creation
11:40 -
LO4: Solve the Quiz for Introduction to Canadian Business
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Case Study: Introduction to Canadian Business
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Topic 2: Competing in the Global Market
02:55 -
10:32
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LO2: Evaluate the factors influencing trade dynamics and the evolving landscape of the Global Market
06:21 -
LO3: Solve the Quiz for Competing in the global market
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Case Study: Competing in the Global Market
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02:42
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LO1: Analyze the relationship between Legal compliance and Ethical behavior
04:57 -
LO2: Evaluate ethical dilemmas by employing a systematic approach aimed at guiding decision-making processes
06:56 -
LO3: Solve the Quiz for Ethics and Social Responsibility
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Case Study: Ethics and Social Responsibility
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Topic 4: Forms of Business Ownership
02:43 -
LO1: Discuss various business structures and understand the implications of business ownership and management
08:17 -
LO2: Analyze the roles and impacts of different Business models in various Economic contexts
07:12 -
LO3: Solve the Quiz for Forms of Business Ownership
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Case Study: Forms of Business Ownership
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Topic 5: Entrepreneurship and Starting a Small Business
02:51 -
LO1: Discuss about the Entrepreneurial Mindset and Elaborate about the Small Business Landscape
06:48 -
LO2: Summarise the Journey of a Small Business Owner
06:23 -
LO3: Solve the Quiz for Entrepreneurship and Starting a Small Business
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Case Study: Entrepreneurship and Starting a Small Business
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Topic 6: Management and Leadership
02:50 -
LO1: Understanding and Applying the Management Process
07:13 -
LO2: Describe about Leading Effectively in a Changing Management Landscape
05:05 -
LO3: Solve the Quiz for Management and Leadership
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Case Study: Management and Leadership
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Topic 7: Adapting Organizations to Today’s Markets
03:04 -
LO1: Analyze the fundamental concepts of designing and structuring Efficient Organizations
07:48 -
LO2: Elaborate on Cooperation and Adaptation in the Business World
07:38 -
LO3: Solve the Quiz for Adapting Organizations to Today’s Markets
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Case Study: Adapting Organizations to Today’s Markets
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Topic 8: Motivating Employees
02:37 -
LO1: Discuss the commonalities in knowledge, skills, or applications they describe in Motivating Employees
08:15 -
LO2: Identify overarching themes or goals that encompass multiple outcomes in Motivating Employees
04:20 -
LO3: Solve the Quiz for Motivating Employees
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Case Study: Motivating Employees
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Topic 9: Marketing: Building Customer and Stakeholder Relationships
04:26 -
LO1: Understand the Core Concepts of Marketing
06:01 -
LO2: Apply Marketing Principles to Analyze Markets and Develop Strategies
03:48 -
LO3: Solve the Quiz for Marketing: Building Customer and Stakeholder Relationships
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Case Study: Marketing: Building Customer and Stakeholder Relationships
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Topic 10: Managing the Marketing Mix: Product, Price, Place, and Promotion
02:53 -
LO1: Develop and Manage a Product and Marketing Mix
15:29 -
LO2: Discuss in detail the Distribution Landscape of Marketing
03:38 -
LO3: Solve the Quiz for Managing the Marketing Mix: Product, Price, Place, and Promotion
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Case Study: Managing the Marketing Mix: Product, Price, Place, and Promotion
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Topic 11: Financial management
02:10 -
LO1: Manage Financial Resources and Secure Funding
04:21 -
LO2: Analyze Financial Needs and Make Strategic Decisions
10:05 -
LO3: Solve the Quiz for Financial Management
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Case Study: Financial Management
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Assignment